We are launching a new video series that will continue to educate Canadian drivers about all things tire. We are creating these short videos to guide drivers through the entire tire ownership and user journey, and underscoring the importance of tire maintenance and how it relates to safe driving. Our […]
Only 35 per cent of Canadian drivers used winter tires in 1998. That figure has more than doubled, and growing to 75 per cent in 2019. Excluding Quebec, where the winter tires are mandatory, 70 per cent of the Canadian drivers will use winter tires in the 2019/2020 winter season. The […]
Cambridge, May 13, 2019 – Surging gas prices have made fuel efficiency a higher priority for Canadian drivers, according to a new national survey conducted by Leger in mid-April for the Tire and Rubber Association of Canada (TRAC). Nine-in-ten drivers surveyed (92 per cent) say fuel economy is now a […]
Hitting the Roads this Winter? > Download Winter Driving Tips (PDF) Braving winter roads is a Canadian tradition, so to help warm your winter driving mood, we’ve put these safety-enhancing, money-saving tips and resources together just for you! TIP #1 – Get a Grip The thermometer only needs to hit […]
Be Tire Smart Canada stood track-side with Raptors in-game and digital host, Kat Stefankiewicz, as she got the low-down on essential gear for the winter driving season. Avoid Winter Driving Headaches with the Right Tech From your choice of tires to what you put under the hood and in the […]
We got behind the wheel with Raptors in-game and digital host, Kat Stefankiewicz, to get up to speed on winter driving habits and techniques that can keep you safer this winter. Kevin’s Winter Driving Game Plan On top of protecting yourself and your loved ones, avoiding collisions keeps your hard-earned […]
Be Tire Smart Canada teamed up with Raptors in-game and digital host, Kat Stefankiewicz, to uncover important lessons about winter driving. Catch highlights from our day at the Canadian Tire Motorsport Park as we get expert coaching on winter driving must-do’s and must-have gear. What Makes Winter Tires a Smart […]
When taking your vehicle for a regular inspection with a certified technician or tire specialist, you may notice some retailers promoting inflating tires with nitrogen. How will nitrogen impact your driving experience? If you’re considering filling your tires with nitrogen vs. air, here’s what you need to know… Nitrogen gas […]
Your vehicle’s tires support 95% of its weight at all times and impacts almost every aspect of handling and performance. That’s why maintaining and monitoring your tires’ inflation is so critical to getting the most out of your vehicle and keeping you safe. Safety First – Under or over-inflated tires […]
Canada is one of the largest countries on the planet, with hundreds of thousands of kilometers of paved roads, and even more unpaved roads. From coast to coast to coast, there are nearly as many different local climates as there are cars on the road. Knowing the seasonal road conditions […]
